Novaluxe ("we", "our", or "us") is committed to protecting your personal information. This Privacy Statement explains what data we collect, how we use it, and your rights under applicable privacy laws including GDPR and CCPA.

1. Data We Collect

We collect information you provide directly, including: name, email address, company name, phone number, and project details submitted via our contact form. We also collect usage data automatically, including IP address, browser type, pages visited, and referring URLs via cookies and analytics tools.

2. How We Use Your Data

  • To respond to your enquiries and provide requested services
  • To send relevant communications about our services (with your consent)
  • To improve our website and services through analytics
  • To comply with legal obligations

3. Legal Basis for Processing (GDPR)

We process personal data based on: your consent (e.g. marketing emails), contract performance (e.g. service delivery), legitimate interests (e.g. improving our services), and legal compliance.

4. Data Sharing

We do not sell your personal data. We share data only with trusted service providers (e.g. email platforms, analytics tools) who are bound by confidentiality agreements, and when required by law.

5. Data Retention

We retain personal data for as long as necessary to fulfil the purposes described in this policy, or as required by law. Contact enquiry data is retained for 3 years unless you request deletion.

6. Your Rights

You have the right to: access your data, correct inaccuracies, request deletion ("right to be forgotten"), restrict or object to processing, and data portability. To exercise any right, email privacy@novaluxe.app.

7. Cookies

We use cookies to improve your experience. See our Cookie Policy for details and to manage your preferences.

8. Security

We implement industry-standard security measures including TLS encryption, access controls, and regular security reviews to protect your data.

9. Contact

For privacy-related enquiries: privacy@novaluxe.app or write to our Data Protection Officer at our registered offices.